The company is offering a free voucher to anyone who registers a Kroger gift card in their Steam account, which can be used to buy a Steam gift card at Walmart, Best Buy or any other retail store.
“Kroger Gift Cards can be purchased at Walmart and Best Buy and can be redeemed for Steam Gift Cards,” the company said.
The voucher is valid until the end of the year and Kroger also sells its own Steam gift cards.
“We have also launched a Steam Gift Card Reward Program that offers a free Steam Gift card to anyone willing to sign up for the Reward Program,” it said.
“This program is open to anyone with a Krober Kroger Gift Card.”
Krogers offer the voucher through the Kroger app.
It is a very good time to buy gifts from Kroger, with the company expected to post a profit of $1.5 billion for the fiscal year ended March 31.
As the UK is preparing to hit Christmas shopping season, it’s likely that Kroger will continue to offer gift cards at a premium.
But, with so many retailers now offering freebies, there could be a spike in purchases on the first day.